{"id":2345,"date":"2025-05-07T12:03:31","date_gmt":"2025-05-07T12:03:31","guid":{"rendered":"https:\/\/greatagency.eu\/project\/fer-zmenkarije\/"},"modified":"2025-08-20T09:38:19","modified_gmt":"2025-08-20T09:38:19","slug":"fer-zmenkarije","status":"publish","type":"project","link":"https:\/\/greatagency.eu\/sl\/projekt\/fer-zmenkarije\/","title":{"rendered":"FER Zmenkarije"},"content":{"rendered":"\n<p class=\"wp-block-paragraph\">Za HoT Mobil smo zasnovali celostno ogla\u0161evalsko akcijo, ki odnose in morebiten \u00bbperfect match\u00ab med potencialno stranko in blagovno znamko predstavi v obliki zmenkarij z nepric\u030cakovanim preobratom.   <\/p>\n\n<p class=\"wp-block-paragraph\">\u00bbMedc\u030cloves\u030cki odnosi niso nikoli bili in nikoli ne bodo preprosti. Iskanje z\u030civljenjskega partnerja pa predstavlja svojevrsten izziv, ki se ga vsak loti po svoje. Nekateri uporabljajo aplikacije, spet drugi hodijo v klube, doloc\u030ceni se opogumijo in preizkusijo v &#8216;dating&#8217; oddajah. A vsem je skupno eno \u2013 najti pravega. In prav to dejstvo je bilo del uvida, na katerem smo zgradili kreativno idejo,\u00ab pravijo snovalci akcije. V njej predstavijo zmenkarije z nepric\u030cakovanim preobratom, kjer vsak kandidat pooseblja eno od kljuc\u030cnih vrednot blagovne znamke.  <\/p>\n\n<p class=\"wp-block-paragraph\">Vse smo stilsko zavili v zdaj z\u030ce brezc\u030casni retro pridih in skupaj z rez\u030cijskimi elementi dodali s\u030cc\u030cepec oglas\u030cevalske svez\u030cine. <\/p>\n","protected":false},"featured_media":2099,"template":"","meta":{"_acf_changed":false},"project-tag":[95,91,81,98,101,106,108],"service":[118,111],"class_list":["post-2345","project","type-project","status-publish","has-post-thumbnail","hentry","project-tag-fotografija","project-tag-ooh-sl","project-tag-tekstopisje","project-tag-tiskani-oglasi","project-tag-tv-oglasevanje","project-tag-video-produkcija","project-tag-vizualna-identiteta","service-oglasevanje","service-znamcenje"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v23.4 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>FER Zmenkarije - Great Agency<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/greatagency.eu\/sl\/projekt\/fer-zmenkarije\/\" \/>\n<meta property=\"og:locale\" content=\"sl_SI\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"FER Zmenkarije - Great Agency\" \/>\n<meta property=\"og:description\" content=\"Za HoT Mobil smo zasnovali celostno ogla\u0161evalsko akcijo, ki odnose in morebiten \u00bbperfect match\u00ab med potencialno stranko in blagovno znamko predstavi v obliki zmenkarij z nepric\u030cakovanim preobratom. \u00bbMedc\u030cloves\u030cki odnosi niso nikoli bili in nikoli ne bodo preprosti. Iskanje z\u030civljenjskega partnerja pa predstavlja svojevrsten izziv, ki se ga vsak loti po svoje. 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